{"id":29513,"date":"2023-02-27T13:56:33","date_gmt":"2023-02-27T12:56:33","guid":{"rendered":"https:\/\/mediacenter.viasatgroup.com\/?post_type=news&#038;p=29513"},"modified":"2023-02-27T14:10:45","modified_gmt":"2023-02-27T13:10:45","slug":"loi-sur-la-deforestation-importee-comment-prouver-lorigine-des-produits","status":"publish","type":"news","link":"https:\/\/mediacenter.viasatgroup.com\/fr\/news\/loi-sur-la-deforestation-importee-comment-prouver-lorigine-des-produits\/","title":{"rendered":"Loi sur la d\u00e9forestation import\u00e9e : comment prouver l\u2019origine des produits\u2009?"},"content":{"rendered":"<h2><em><strong>L\u2019UE interdit les produits import\u00e9s issus de la d\u00e9forestation. Quel impact pour les entreprises importatrices\u2009? Comment r\u00e9pondre aux exigences li\u00e9es \u00e0 l\u2019origine des marchandises\u2009?<\/strong><\/em><\/h2>\n<p>Un accord historique\u2009! L\u2019Union europ\u00e9enne n\u2019autorisera plus la vente de produits li\u00e9s \u00e0 la destruction des for\u00eats. Cette r\u00e9glementation est une premi\u00e8re mondiale\u2026 Une fa\u00e7on de r\u00e9duire consid\u00e9rablement l\u2019empreinte de l\u2019UE sur la nature. Et pour cause\u00a0: les importations europ\u00e9ennes seraient \u00e0 l\u2019origine de 16\u00a0% de la d\u00e9forestation mondiale.<\/p>\n<h3><strong>Quels produits interdits sur le march\u00e9 europ\u00e9en\u2009?<\/strong><\/h3>\n<p>Cette loi vise des produits comme la viande bovine, la volaille, le cacao, le caf\u00e9, le caoutchouc, l\u2019huile de palme, le ma\u00efs ou encore le soja. Mais aussi les mati\u00e8res associ\u00e9es ou d\u00e9riv\u00e9s\u00a0: cuir, chocolat, meubles, papier, charbon de bois, etc. Une liste qui pourrait \u00eatre \u00e9largie au cours des prochaines ann\u00e9es. Dans les faits\u2009? Cela signifie que l\u2019importation n\u2019est pas autoris\u00e9e lorsque ces marchandises sont issues de terres d\u00e9bois\u00e9es apr\u00e8s le 31\u00a0d\u00e9cembre 2020.<\/p>\n<h3><strong>Les entreprises doivent montrer patte blanche<\/strong><\/h3>\n<p>La charge de la preuve repose\u2026 sur les acteurs qui acheminent ces produits sur le march\u00e9 europ\u00e9en\u00a0ou souhaitent les exporter\u2009! Entreprises et industriels sont donc responsables de leur cha\u00eene d\u2019approvisionnement et ont d\u00e9sormais un devoir de vigilance, de tra\u00e7abilit\u00e9 et de transparence. Elles doivent \u2014 avant la mise sur le march\u00e9 \u2014 v\u00e9rifier que chaque marchandise est \u00ab\u2009z\u00e9ro d\u00e9forestation\u2009\u00bb. Concr\u00e8tement\u2009? Les entreprises de transport doivent\u00a0:<\/p>\n<ul>\n<li>Soumettre une d\u00e9claration de diligence aux autorit\u00e9s douani\u00e8res\u2009;<\/li>\n<li>Collecter des informations g\u00e9ographiques pr\u00e9cises sur les terres agricoles et les cultures d\u2019origine afin de pouvoir assurer la conformit\u00e9 des produits.<\/li>\n<\/ul>\n<p>Ne pas respecter ces exigences repr\u00e9sente un v\u00e9ritable risque l\u00e9gal et financier. Bonne nouvelle\u00a0: la technologie est un alli\u00e9 de poids\u2009!<\/p>\n<h3><strong>La Tech au service de la g\u00e9olocalisation<\/strong><\/h3>\n<p>Les besoins de tra\u00e7abilit\u00e9 vont augmenter en fl\u00e8che\u00a0pour les entreprises\u2009! L\u2019enjeu\u2009? Suivre \u00e0 la trace les processus de production, de transformation et de distribution d\u2019un produit afin de pouvoir garantir sa qualit\u00e9 et son origine, conform\u00e9ment aux r\u00e9glementations. Comment\u2009? Gr\u00e2ce \u00e0 des dispositifs technologiques \u2014 comme la balise GPS autonome\u2009; la balise BLE ou les tags RFID \u2014 capables de g\u00e9olocaliser un actif en temps r\u00e9el ou de tracer la position d\u2019un v\u00e9hicule ou d\u2019un conteneur. Chaque outil dispose de caract\u00e9ristiques propres (autonomie, installation, fonctions, alertes, etc.) pour r\u00e9pondre \u00e0 des besoins sp\u00e9cifiques\u2009!<\/p>\n<p>La tra\u00e7abilit\u00e9 logistique ne permet pas seulement de r\u00e9pondre aux exigences r\u00e9glementaires : c\u2019est une approche essentielle pour optimiser la supply chain.<\/p>\n","protected":false},"parent":0,"template":"","meta":{"inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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